The Selfridges Beauty Advent Calendar 2025 is back—and it’s one of the most sought-after calendars every single year. Known for incredible value and a lineup of top-tier brands, this edition is packed with 37 products hidden behind 25 doors, including an impressive 24 full-size items, worth a massive £1,136. All of that, in one stunning calendar, makes it no surprise that it tends to sell out fast.
Inside, you’ll find cult names like REFY, Charlotte Tilbury, Laneige, Color Wow, and Creed, along with thoughtful extras. It’s a calendar that goes beyond skincare and makeup—it’s a full beauty experience. If it’s on your wishlist, don’t wait too long to order, because this one never sticks around for long!
What makes this calendar even more special is the variety—it’s not limited to just one type of beauty product. You’ll get a mix of makeup must-haves, skincare and haircare essentials, plus beauty accessories that round out the experience. And the best part? They’re all bestsellers from the most popular and loved brands, so every door you open feels like unwrapping a guaranteed favorite.






